28th February 2018
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How much does copywriting cost? As the demand for regular, fresh content increases, many wise managers are beginning to realise that investing in an expert is more time efficient and cost effective than trying to get it done themselves. But how much does writing cost? I’ve decided to launch 3 new writing packages with ‘price

20th December 2017
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Which is the best Christmas film? My intention was to write a ‘Top Five Christmas Films’ list type article. But as it turns out, I couldn’t decide how to prioritise them! What you actually have is my top two Christmas films (I couldn’t pick one over the other), some of my other favourites and one

30th November 2017
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What is a Xennial? NEW WORD ALERT!!! Time for a Word Focus blog article methinks! The term ‘Xennial’ was first coined in a GOOD magazine article called, ‘Reasonable People Disagree about the Post-Gen X, Pre-Millennial Generation’ by Sarah Stankorb and Jed Oelbaum in 2014. The introduction to this article defines ‘Xennials’ as: “Between Generation X and

22nd November 2017
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How walking helps my writing Not walking and writing simultaneously you understand; I can barely walk and talk at the same time without falling over. But after many years, I am finally realising that movement and brain function are connected. Yes, I understood it on a science based ‘exercise-is-good-the-body-and-mind-are-one’ basis. But, as anyone who knows

15th November 2017
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What do I need to discuss with my freelance writer? This is a good question to consider, especially if you’ve never hired a writer before.   After a few years of conversations with clients, I have learned which questions are really crucial to creating a clear, valuable brief. It is simply more efficient to ask

25th October 2017
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I love this description of writing because it inextricably links the thinking and the writing – one cannot happen without the other. When you hire a writer you are getting a whole lot more than a word count. Unfortunately, the opposite is also true…bad writing confuses the reader with ambiguous meaning. Confusion around your business